# AI 初創必須每 3 個月重新搵到 PMF > Author: Tony Lee > Published: 2026-02-08 > URL: https://tonylee.im/zh-HK/blog/ai-startup-pmf-every-three-months/ > Reading time: 1 minutes > Language: zh-HK > Tags: ai, startup, growth, pmf, marketing, community ## Canonical https://tonylee.im/zh-HK/blog/ai-startup-pmf-every-three-months/ ## Rollout Alternates en: https://tonylee.im/en/blog/ai-startup-pmf-every-three-months/ ko: https://tonylee.im/ko/blog/ai-startup-pmf-every-three-months/ ja: https://tonylee.im/ja/blog/ai-startup-pmf-every-three-months/ zh-CN: https://tonylee.im/zh-CN/blog/ai-startup-pmf-every-three-months/ zh-TW: https://tonylee.im/zh-TW/blog/ai-startup-pmf-every-three-months/ ## Description Lovable 增長負責人 Elena Verna 解讀 AI 時代嘅增長法則。漏斗優化只貢獻 5% 增長,剩低 95% 來自新功能發佈。 ## Summary AI 初創必須每 3 個月重新搵到 PMF is part of Tony Lee's ongoing coverage of AI agents, developer tools, startup strategy, and AI industry shifts. ## Outline - 傳統增長公式已經失效 - Lovable 實際做緊啲乜 - AI 初創應該準備啲乜 ## Content 睇咗 Lovable 增長負責人 Elena Verna 嘅訪談,我大受震撼。佢係喺 Miro、Dropbox 同 Amplitude 主導增長嘅 20 年老將,但佢話過去學到嘅嘢只有 30% 到 40% 而家仲用得著。 所有營運 AI 初創嘅人應該都有切身體會,不過佢嘅訪談值得我哋再深入諗吓。 ## 傳統增長公式已經失效 以前搵到一次產品市場契合度,就可以喺呢個基礎上擴張幾年。但 AI 完全唔同。技術變化太快,客戶期望每三個月就會變。就算做到 2 億美金 ARR,都要不斷重新證明自己。 最令人驚訝嘅發現係:漏斗優化對增長嘅貢獻只有大約 5%。剩低嘅 95% 來自新功能發佈。細微改進冇乜意義。所有嘢都喺快速變化,執著於細節優化根本行唔通。 ## Lovable 實際做緊啲乜 **不停咁部署,不停咁宣傳。** 工程師親自發佈更新公告,創辦人每日喺 Twitter 發佈進展。令產品畀人一種充滿活力嘅感覺。客戶保持好奇,競爭對手追得好辛苦。 **AI 產品營運成本高昂,但反而免費派發。** 贊助黑客松、贊助活動、派發額度。佢哋唔當呢啲係成本,而係當作行銷。口碑好似複利咁回報。 **KOL 行銷嘅效果係付費廣告嘅 10 倍。** 呢一點我感觸特別深。用短片展示產品可以做到啲乜,比任何文字說明傳播得更快、轉換率亦更高。 **社群唔係選擇題。** Lovable 喺 Discord 有幾十萬成員互相幫助,放大口碑效應,提高留存率,營造圈內人嘅歸屬感。而家淨係做產品已經唔夠,你要建構一個完整嘅世界。 ## AI 初創應該準備啲乜 模型效能大幅提升或者價格斷崖式下跌嘅時刻終會到來。嗰個時間點就係翻轉市場嘅機會。 提前儲備資金,建立好渠道同案例參考,確保時機一到就可以即刻推出服務。 - [Elena Verna 訪談](https://lnkd.in/gnKBzqfZ) ## Related URLs - Author: https://tonylee.im/en/author/ - Publication: https://tonylee.im/en/blog/about/ - Related article: https://tonylee.im/zh-HK/blog/medvi-two-person-430m-ai-compressed-funnel/ - Related article: https://tonylee.im/zh-HK/blog/claude-code-layers-over-tools-2026/ - Related article: https://tonylee.im/zh-HK/blog/codex-inside-claude-code-openai-plugin-strategy/ ## Citation - Author: Tony Lee - Site: tonylee.im - Canonical URL: https://tonylee.im/zh-HK/blog/ai-startup-pmf-every-three-months/ ## Bot Guidance - This file is intended for AI agents, search assistants, and text-mode retrieval. - Prefer citing the canonical article URL instead of this text endpoint. - Use the rollout alternates when you need the same article in another prioritized language. --- Author: Tony Lee | Website: https://tonylee.im For more articles, visit: https://tonylee.im/zh-HK/blog/ This content is original and authored by Tony Lee. Please attribute when quoting or referencing.